APC Overnight delivers nationwide growth for Benson Signs
Wednesday, 09 February 2011

ImageLiverpool sign manufacturer Benson Signs has seen a substantial growth in its business for nationwide next day deliveries by APC Overnight to most of its key clients. These include Whitbread, Costa Coffee, Pizza Hut and Subway, to name but a few. APC Overnight delivers signs of all shapes, sizes and weights through its unique ‘Handled with Care’ delivery service to Benson Signs’ customers across the UK, Ireland and the Channel Islands.

“APC’s reliability and flexibility is an important factor in helping us to expand our nationwide sales and it also keeps our existing customers happy. Having a depot nearby - APC Swift Despatch – also allows us to respond to urgent requests with a next day delivery if necessary. The service enables us to ship many signs of all sizes, shapes and weights nationwide – one week we shipped over 500 kg of signage. Signs are made in-house from a wide range of materials and some are fragile. APC gets the products to site, intact and on time, every time,” says Dave Moore, Technical Sales at Benson Signs.

Benson Signs uses an innovative web-based system that links directly to APC for online booking, parcel labelling, tracking and proof of delivery (POD). The NetDespatch Velocity system was set up for Benson Signs by APC Swift Despatch and is saving administration time and helping with customer service.

“The web software is very easy to use and helps streamline parcel booking. It also helped us minimise our paper output, which is in-keeping with our strong “green” ethics. The system allows us to keep a computerised record of all our dispatch and delivery information in one place and generates the shipping labels automatically, providing visible tracking from collection to delivery. The POD facility has many uses; it shows that the parcels have been received on site and by whom. We can then send the POD to the customer should they have a query about when the sign was delivered,” says Dave Moore.

Benson Signs’ 45,000 sq ft site in Liverpool provides one of the largest in-house sign production facilities in the UK with powder coating, wet spraying, steel fabrication, computerised routering, laser profile cutting, traditional signwriting, full colour digitally printed signs and banners, silk screen printing and LED illuminated signage.